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Old January 11th, 2005, 07:02 PM   #12
Mark Mapes
Serious Magic
 
Join Date: Sep 2004
Location: Sacramento, CA
Posts: 58
Guys,

I hope you take me at my word when I say that Serious Magic is listening to requests for "DV Mac." It's all about business decisions. I'll confess that at times I don't understand or agree with every strategic decision that's made, but I always remind myself that I'm not privy to much of the info that the folks in the board room have before them.

I can vouch for the fact that the decision not to release DV Rack on both platforms was not made lightly. The people in charge here have considerable experience in the movie/TV/video industry and are well aware of the potential market for a Mac version. If you were so inclined, you could take the fact that they opted not to develop it for your market as a sign of big things to come from Serious Magic--we bypassed one golden opportunity for others that are perceived to promise platinum returns. Would that we could pursue them all. As for the discrepancy between the statement on our FAQ page and my comment on looking forward to offering DV Rack for Macs--no, we're not working on it presently, but that doesn't rule out the possibility of moving that direction when one or two other goals are met.

For the record, Boyd, I take no serious <g> objection to any of Jim's comments, and I certainly meant no offense with mine. [But Jim, I don't see any smiles--just a bunch of "g"s in angle brackets. I'm not a huge fan of smilies, but I don't remember turning them off for this forum either. Is there some box I need to check somewhere?]

And to you, Rhett, I respond simply that you're in absolutely no position to make such judgments about the vision of the management here at Serious Magic or about the quality of our programmers. Further, as I've noted a few Mac-ophiles found DV Rack valuable enough to buy a computer just for this app. These are professional people who are smart enough to see that a program that does not happen to run on Mac might actually benefit them and in turn help their businesses. I'm tempted to give you some of their names and contact info, but from the tone of your post I suspect that if you took time to write to any of them, you would simply ridicule them for being saps rather than learning from them how DV Rack has been a welcome addition to their toolkits.
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Mark Mapes
DV Rack QA
Serious Magic
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