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Hi Mark, I wouldn't say the corporate business mentality was a shot at just Serious Magic but it does kind of fit. There are tons of companies that feel the same way. I know quite a few programmers and tons of corporate monkeys so I'm not really stating anything out of the ordinary. The truth is a lot of programmers would just as soon write only for windows because it's easier than trying to write or plan for both simultaneously (regardless of their talent).
I think it looks like an interesting product but come on, do they really think I need to carry my Powerbook AND buy another PC laptop to carry as well. As if I don't have enough gear to drag around? I've actually been in the market for a PC laptop (I do own 4 PC's currently) but everybody stopped making the really nice small ones. All the Windoze machines are getting so huge, heavy, have no real features, and if you can find a nice small one it costs more than my Mac, which I prefer anyway.
If you look at the Pro video market, besides the Apple/Sony battle, most of the software and hardware is dual platform. Consider companies like Avid, Media100, Canopus, Pinnacle, AJA, Matrox, Adobe and such. They apparently learned something different from their market research.
I'm not doubting your product is really cool, and if it were available for the Mac, I'd probably buy it. I'm just saying it was ridiculous for them to not even consider building or planning a Mac version from the beginning. It's just short-sighted from any business perspective.
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