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Most other forms of art don't require any where near the budget or time commitment from a crew of people. The only thing that comes close would be theatre.
The point of the article is that it IS so inexpensive to make films (relative to what it was a decade ago) So instead of a few people making and losing a hundred thousand dollars, you now have a hundred people losing a thousand dollars. What the article points out is the expense of MARKETING the films that are made.
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