News video web delivery migrating back to 4:3 ratio? at DVinfo.net

Andrew Smith · November 4th, 2009, 05:55 AM

I don't know if it's just me or whether I'm on to something. It's just that recently I seem to be seeing more 4:3 ratio video playback than 16:9 aspect ratio content.

Perhaps the 4:3 content is easier to work with for the design of a web page?

See here for an example, with the AP story located at the bottom.

Here is another one (MyFox).

Is it just me?

Andrew

Steve Elgar · November 4th, 2009, 06:26 AM

Hmmm.. dunno. Might be more of a US thing. I know they are still using a lot of 4:3 stuff.

Tripp Woelfel · November 4th, 2009, 06:39 AM

I think it may be just what you are seeing. I don't think it reflects a trend back to 4:3. On the Fox NY Web site, it looks as if the 16:9 video was scrunched into a 4:3 window, but I could be wrong on that.

A few weeks ago Fox News Channel went 16:9 letterbox on their SD feed. It just makes sense as viewers more into HD. Going back to 4:3 is like expecting a resurgence of vacuum tubes.

Seth Bloombaum · November 4th, 2009, 11:59 AM

Um, well, of course there are vacuum tube aficionados out there who wouldn't trade them for the world :-) Ok, I admit it, I have one tube preamp... amongst many, many solid-state preamps / mixer channels.

Just speculating here, some random observations...

Most people don't know HD when they see it, but they do know 16x9! They see 16x9, and the little "HD" light goes off in their head.

Most people do have a sense of when compression/transmission errors are happening with streaming video. Dropped frames, macroblocking, etc.

The common news head & shoulders shot is much closer to 4:3 than 16:9. A two shot can be a nice 16:9...

Giving stream real estate over to unused picture area works against stream optimization - what I'm trying to say here is that if you have a 4:3 subject, but put him/her in a 16:9 frame, you're dedicating bandwidth to areas of the shot that have no meaningful content.

And, most 16x9 is shot to "protect 4:3", meaning it should look OK cropped to 4:3, meaning no essential content out there on the edges.

So, I have some sympathy for a webcaster that decides 4:3 is right, at least for now. BTW, my online streams (corporate training) are now 16:9, unless they were acquired in 4:3.

FWIW.

Ervin Farkas · November 10th, 2009, 09:07 PM

It's transition time, and content providers still have to accomodate millions of viewers with older 4x3 sets. On the other hand, they can't produce two streams, they all went 16x9.

What I see a lot is that they shoot 4x3 and add vertical bars on the sides, with some additional graphics/info, like weather info by city, stock market info and such. So HD sets will display full 16x9 images while old sets will display just the actual video without the pillars/graphics. I am just guessing that the cropping takes place at the cable stations...

November 4th, 2009, 05:55 AM	#1
Andrew Smith Major Player Join Date: Feb 2009 Location: Brisbane, Australia Posts: 292	News video web delivery migrating back to 4:3 ratio? I don't know if it's just me or whether I'm on to something. It's just that recently I seem to be seeing more 4:3 ratio video playback than 16:9 aspect ratio content. Perhaps the 4:3 content is easier to work with for the design of a web page? See here for an example, with the AP story located at the bottom. Here is another one (MyFox). Is it just me? Andrew

November 4th, 2009, 06:39 AM	#3
Tripp Woelfel Trustee Join Date: Jan 2008 Location: North Conway, NH Posts: 1,720	I think it may be just what you are seeing. I don't think it reflects a trend back to 4:3. On the Fox NY Web site, it looks as if the 16:9 video was scrunched into a 4:3 window, but I could be wrong on that. A few weeks ago Fox News Channel went 16:9 letterbox on their SD feed. It just makes sense as viewers more into HD. Going back to 4:3 is like expecting a resurgence of vacuum tubes. __________________ Tripp Woelfel

November 4th, 2009, 11:59 AM	#4
Seth Bloombaum Trustee Join Date: Sep 2003 Location: Portland, Oregon Posts: 1,728	Um, well, of course there are vacuum tube aficionados out there who wouldn't trade them for the world :-) Ok, I admit it, I have one tube preamp... amongst many, many solid-state preamps / mixer channels. Just speculating here, some random observations... Most people don't know HD when they see it, but they do know 16x9! They see 16x9, and the little "HD" light goes off in their head. Most people do have a sense of when compression/transmission errors are happening with streaming video. Dropped frames, macroblocking, etc. The common news head & shoulders shot is much closer to 4:3 than 16:9. A two shot can be a nice 16:9... Giving stream real estate over to unused picture area works against stream optimization - what I'm trying to say here is that if you have a 4:3 subject, but put him/her in a 16:9 frame, you're dedicating bandwidth to areas of the shot that have no meaningful content. And, most 16x9 is shot to "protect 4:3", meaning it should look OK cropped to 4:3, meaning no essential content out there on the edges. So, I have some sympathy for a webcaster that decides 4:3 is right, at least for now. BTW, my online streams (corporate training) are now 16:9, unless they were acquired in 4:3. FWIW. __________________ 30 years of pro media production. Vegas user since 1.0. Webcaster since 1997. Freelancer since 2000. College instructor since 2001.

November 10th, 2009, 09:07 PM	#5
Ervin Farkas Trustee Join Date: Aug 2005 Location: Atlanta/USA Posts: 1,800	It's transition time, and content providers still have to accomodate millions of viewers with older 4x3 sets. On the other hand, they can't produce two streams, they all went 16x9. What I see a lot is that they shoot 4x3 and add vertical bars on the sides, with some additional graphics/info, like weather info by city, stock market info and such. So HD sets will display full 16x9 images while old sets will display just the actual video without the pillars/graphics. I am just guessing that the cropping takes place at the cable stations... __________________ Ervin

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November 4th, 2009, 06:26 AM	#2
Steve Elgar Regular Crew Join Date: Feb 2008 Location: Hunter Valley NSW Australia Posts: 52	Hmmm.. dunno. Might be more of a US thing. I know they are still using a lot of 4:3 stuff.