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Taking Care of Business
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Old March 8th, 2015, 02:01 PM   #1
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Join Date: Jun 2004
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To credit or not to credit

Hey all,

I have the opportunity for one of my recruitment videos to be shown in theaters. Since it's a recruitment video, it'll have a 'call to action' on the last few seconds of the video, a 'come work for us' message. The video is only 30secs long. So when the discussion of my production credit came up, I thought to myself that it would be appropriate to not include production credit on a recruitment video for my client since I want their message to be the last thing the viewer sees.

I thought hat if my video was a short film or something, then I would be all for putting my production credit.

Any one have thoughts on this?
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Old March 8th, 2015, 02:32 PM   #2
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Re: To credit or not to credit

I had to shoot, edit and upload this in less than 24 hours, plus one in Spanish, a little rough, but I put the credits in the middle, and placed a call to action twice at the end. I think you should get your credit in somewhere or somehow, but having the call to action at the end is certainly most effective.

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Old March 13th, 2015, 06:07 PM   #3
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Re: To credit or not to credit

To be frank, I don't remember the last time I put a production credit on anything that a client paid for. I'd rather get work from the referral than have someone see my credit and possibly thinking it was crass.
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Old March 2nd, 2016, 06:18 AM   #4
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Re: To credit or not to credit

Yep - when was the last time you saw a "production credit" on any advertisement?
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Old March 7th, 2016, 11:50 PM   #5
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Re: To credit or not to credit

You paying me is my credit. If I was doing it for free, or at a vastly reduced rate, I sometimes put my logo up at the end. But it's rare.
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Old March 8th, 2016, 07:18 AM   #6
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Re: To credit or not to credit

Update; I ended up not putting a credit on the movie. The only reason I asked is the client told me I could, but since it was a 30 second movie, I didn't want to take up 2 seconds with my credit.
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