Martin, I fully agree with you that Marketing is key in this business but I need to first have the right equipment and resources as Jerome mentioned in order to market my product. I am not too worried about the marketing aspect because the clientele I will be going after there is such a big market for it already and I have certain venues where I have noticed that some videographers are already there but there work is very basic and is not worth the price for the end product you get. I have seen the final product and know how much they have charged and I was shocked at what some people are willing to pay for such crap.
Our family is a very business minded and we had few business's in USA as well as one in Toronto already which I also helped setup and market. It is running successfully but the product is something that doesnt interest me and I dont want to get into that business. So not trying to brag or anything and I very much so appreciate your point, but I know when the time comes I will be prepared, but as of now I need to learn the product before advertising it :).