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-   -   What is CRAFT? (https://www.dvinfo.net/forum/digital-video-industry-news/530694-what-craft.html)

Dylan Couper December 23rd, 2015 11:07 AM
Re: What is CRAFT?
 
I wonder how well the "sign up x friends and get $x off the price" marketing strategy is working. That's my favorite part and actually a pretty good marketing tool. Given that the guy's LinkedIn page has marketing, not camera building, as his top skills, it's not a surprise.

Dmitri Zigany December 24th, 2015 08:52 PM
Re: What is CRAFT?
 
Quote:
Originally Posted by Dylan Couper (Post 1905707)
I wonder how well the "sign up x friends and get $x off the price" marketing strategy is working. That's my favorite part and actually a pretty good marketing tool. Given that the guy's LinkedIn page has marketing, not camera building, as his top skills, it's not a surprise.
Personally, I want to know quite a bit more about it before starting to spam friends...

Josh Bass December 24th, 2015 08:56 PM
Re: What is CRAFT?
 
friends who spam friends are no friends at all...

Dylan Couper December 27th, 2015 03:39 PM
Re: What is CRAFT?
 
Hey Josh, your prince buddy in Nigeria said to say hi. I'm still waiting on my $60,000,000.

Buba Kastorski December 30th, 2015 10:55 AM
Re: What is CRAFT?
 
Quote:
Originally Posted by Brian Drysdale (Post 1905616)
Bear in mind that the Arri Alexa isn't 4k and is used on major feature films.
i knew that Arri will be mentioned, but it's a bit more than $1K, and it is not a new development

Josh Bass December 30th, 2015 05:26 PM
Re: What is CRAFT?
 
Aw, Dylan. He's a great guy. Just needs a little help 'cause his family has been deposed. You're 60,000,000 is coming as soon as they're back in power. Any day now.

Andrew Smith March 28th, 2016 06:54 AM
Re: What is CRAFT?
 
Well, we've just about clocked through the first quarter of 2016 and still no CRAFT camera. Anyone holding their breath would require 'colour correction' by now.

Andrew

Troy Moss March 29th, 2016 12:07 PM
Re: What is CRAFT?
 
Maybe it will debut at NAB.......

Lawrence Bansbach March 31st, 2016 09:13 AM
Re: What is CRAFT?
 
Quote:
Originally Posted by Troy Moss (Post 1911647)
Maybe it will debut at NAB.......
I heard a rumor that Blackmagic Design is handling the manufacture. CRAFT should therefore start releasing cameras by sometime in 2020. ;^)

(In case anyone's not sure, I was kidding.)

Nathan Buck March 31st, 2016 09:24 AM
Re: What is CRAFT?
 
Well, we should find out sometime soon, as it's April tomorrow.

About time. Sick of seeing their adverts on Facebook!

Nathan Buck March 31st, 2016 09:27 AM
Re: What is CRAFT?
 
I've found this:

https://www.linkedin.com/in/scott-bragg-6b87b936

He is a partner at:

http://www.betweenpixels.tv/


...and a password only pre-order page, among others!
http://www.craftcamera.com/preorder/

Along with trademark details:

Quote:
Trademark Events

Event DateEvent Description
2015-11-19 NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
2016-03-08 ASSIGNED TO EXAMINER
2016-03-08 EXAMINERS AMENDMENT -WRITTEN
2016-03-08 EXAMINERS AMENDMENT E-MAILED
2016-03-08 NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
2016-03-08 EXAMINER'S AMENDMENT ENTERED
2016-03-08 APPROVED FOR PUB - PRINCIPAL REGISTER
2016-03-24 ASSIGNED TO LIE
2016-03-24 LAW OFFICE PUBLICATION REVIEW COMPLETED
CRAFT Inc is registered to a house... you can look it up on street view if you really want.

(This is getting a little stalker-y now!)

Dylan Couper April 1st, 2016 08:14 AM
Re: What is CRAFT?
 
Quote:
Originally Posted by Nathan Buck (Post 1911792)
Well, we should find out sometime soon, as it's April tomorrow.

About time. Sick of seeing their adverts on Facebook!
Today would be an appropriate day for news...

J. Stephen McDonald April 2nd, 2016 02:52 PM
Is This It?
 
https://www.pinterest.com/pin/476889048012116870/

Dave Allen April 2nd, 2016 09:55 PM
Re: What is CRAFT?
 
Take GoPro like guts, put it in a plastic 3d printed box, fake carbon fiber water graphic coat it, put Chinese 15mm rods and a Chinese convoluted cage around it, call it a sub $1000 cine camera and how you are going to change the cine world without any proof or fact sot back it up, and you too can start your own hipster 'revolution".

David Peterson April 3rd, 2016 11:31 PM
Re: What is CRAFT?
 
Almost no info is out about it. My money is on it being vaporware.


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