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Panasonic LUMIX LX / FZ / ZS Series
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Old July 28th, 2009, 09:20 PM   #1
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New low cost Lumix

The Panasonic Lumix FZ35 replaces the company's previous Lumix FZ28 model. The FZ35 increases the sensor resolution slightly from ten to twelve megapixels from an identically sized 1/2.33-inch (0.43-inch) RGB CCD image sensor. Panasonic has retained the FZ28's Leica DC Vario-Elmarit-branded 18x optical zoom lens with its useful range from a 27mm wide angle to a 486mm telephoto. In the Lumix FZ35, though, the lens's image stabilization system has been upgraded from the previous MEGA O.I.S. to a new POWER O.I.S. system that is said to offer double the stabilizing power. The Panasonic FZ35's lens has a maximum aperture that varies from f/2.8 to f/4.4 across the zoom range.

The Panasonic FZ35 offers both an electronic viewfinder and an LCD display. As with the previous model, the Panasonic FZ35's EVF is a 0.20-inch LCD type with 201,600 dots of resolution, and yields a 100% field of view. The FX35's 2.7-inch LCD display with 230,000 dot resolution and 100% coverage is also carried over from the previous camera. The Panasonic DMC-FZ35 has a multi-area autofocus system which also includes a single-point "high speed" focusing mode. There's also a face-detection function, with Panasonic's implementation using the information when determining both focus and exposure variables. In addition, the FZ35 can be programmed to recognize the faces of three specific individuals for labelling purposes. The Panasonic Lumix FZ35 also has an implementation of autofocus tracking, which can monitor a subject as it moves around the frame, continuing to update autofocus as required.

ISO sensitivity ordinarily ranges from 100 to 1,600, with the ability to extend this as far as ISO 6,400 equivalent in High Sensitivity Auto mode. Shutter speeds from 1/2,000 to 60 seconds are possible, controlled automatically. The Panasonic DMC-FZ35 uses Intelligent Multiple metering, with Center-Weighted and Spot metering modes also on offer. There are nine white balance settings including Auto, two Manual modes, five fixed presets, and a color temperature option. A whopping selection of twenty six scene modes let users tailor the look of their images, and among these is a new High Dynamic mode which increases dynamic range and offers three settings - standard, art or black and white. For the creative types there are both manual and aperture- / shutter-priority modes on the Panasonic FZ35. A new My Color mode allows the user to adjust color, brightness and saturation and preview the effect immediately on the camera's display.

>>>> Creative Movie Mode – Allows the user to set the shutter speed and aperture manually to make even more impressive movies. {{The ability to set 1/30th is great because that's what's needed for 30fps.}} Changing the shutter speed brings special effects to movies, which is especially suitable for shooting fast-moving subjects. The ability to control the aperture is convenient when there are several subjects at different distances.

A five-mode flash strobe includes both red-eye reduction and slow-sync capabilities, and has a rated range of up to 8.5 meters at wide angle, or 5.4 meters at telephoto. The FZ35 also includes Panasonic's Intelligent Auto, Intelligent Exposure, Intelligent ISO, and Intelligent Scene Selector functions as seen on past models. As well as Raw and JPEG still images, the Panasonic FZ35 can capture 30 frames-per-second movies with stereo sound (Dolby) at up to high definition 1280 x 720 pixel resolution. Movies can be recorded using either the older QuickTime Motion JPEG compression from the FZ28, or a new AVCHD Lite (60p at 17Mbps) compression option for lower file sizes.

The Panasonic Lumix DMC-FZ35 stores its images and movies on Secure Digital or MultiMediaCards, including the newer SDHC types. There's also 40MB of built-in memory - relatively generous, but somewhat less than the 50MB of the previous model. Connectivity options include USB 2.0 High-Speed, standard definition NTSC video output, and high-def HDMI video output (although the cable for this is an optional extra). Power comes from a 7.2V, 710mAh proprietary lithium-ion battery, rated as good for 470 shots on a charge to CIPA testing standards. The software bundle includes PHOTOfunSTUDIO 4.0 HD Edition, ArcSoft MediaImpression, ArcSoft Panorama Maker, and SilkyPix Developer Studio 3.0SE.

The Panasonic Lumix DMC-FZ35 ships in September 2009, priced at $400 - the exact same price tag at which the FZ28 shipped a year earlier.

No 720p60 and no tiltable LCD. Very tiny VF and both VF and LCD are lo-rez. Still the ability to set shutter-speed is a step-up from last year.

Now we just need an $800 model that has the missing features.
Switcher's Quick Guide to the Avid Media Composer >>>

Last edited by Steve Mullen; July 29th, 2009 at 02:33 AM.
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Old July 29th, 2009, 12:14 AM   #2
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Manufacturer Press Release Here (USA):

Panasonic USA Pressroom

Manufacturer Product Page Here (USA):

DMC-FZ35K - Lumix Digital Cameras - Shop and Compare at Panasonic
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