Resident Evil 5 release viral ad at DVinfo.net

Nicholas Valentine · February 22nd, 2009, 08:19 PM

Hey everyone. I just cut the first of five web videos advertising a "Blood Red" Carpet event for the release of the videogame Resident Evil 5 at my local Best Buy.

These are short clips that when all five videos are released it tells the back story to the event.

The event itself is a Haunted House that the customers waiting in line for the midnight release of the game will walk through before purchasing their loot. This is the ONLY Best Buy doing this in the United States.

Please watch it and let me know what you think and I'll post in this thread letting you know when the newest ad is online so that you may continue the story.

Best Buy: Blood Red Carpet Event Viral Ad 1

Lukas Siewior · February 23rd, 2009, 09:17 AM

I like it. It's maybe a little too hi-def. I'm not sure if I'm clear. How about trying to add tv-interlacing effect to degrade the quality? And the last scene is a little too dark for me - but that might show differently on different display.

Bryan Gilchrist · February 23rd, 2009, 11:01 PM

At around 35 seconds, he hits the remote to turn the camera off, but when it comes back on, it seems like the camera comes on and then he hits the button about second later. It should be simultaneous, IMO.

Nicholas Valentine · February 24th, 2009, 08:06 AM

wow good eye. I missed that one. I've doing one more just like it so I'll make sure I don't make the same mistake twice. Thanks for watching everyone.

I originally wanted to make the video crappier looking (more grain, etc.), but these are also going to be shown on the tv displays at the Best Buy and I want them to look nice on them to showcase my work since it's a way to advertise my services (there will be watermarks on the videos with my website).

Nicholas Valentine · February 24th, 2009, 08:53 PM

I made the changes you guys suggested and it looks way better. Thanks. I should be uploading a new file (same link as above) in the next five minutes. Let me know what you think.

Bryan Gilchrist · February 24th, 2009, 11:02 PM

Much better.

A few small things...

In the last scene, where the video starts to phase out, there should be a little "interference" sound each time.

And the last scene seems a little too dark...you can't even see the item he holds up.

Josh Chesarek · February 26th, 2009, 06:23 AM

Very cool stuff. I was able to see the syringe at the end but that is the joy of video, everyone's display is calibrated slightly differently.

I would aggree with the comment above about a little more use of audio noise when the video is breaking up. Gives it more of an analog feel and might add to the story.

February 22nd, 2009, 08:19 PM	#1
Nicholas Valentine Regular Crew Join Date: Jan 2006 Location: Northwestern/Central, PA Posts: 62	Resident Evil 5 release viral ad Hey everyone. I just cut the first of five web videos advertising a "Blood Red" Carpet event for the release of the videogame Resident Evil 5 at my local Best Buy. These are short clips that when all five videos are released it tells the back story to the event. The event itself is a Haunted House that the customers waiting in line for the midnight release of the game will walk through before purchasing their loot. This is the ONLY Best Buy doing this in the United States. Please watch it and let me know what you think and I'll post in this thread letting you know when the newest ad is online so that you may continue the story. Best Buy: Blood Red Carpet Event Viral Ad 1

February 26th, 2009, 06:23 AM	#7
Josh Chesarek Major Player Join Date: Nov 2004 Location: Winter Park, FL Posts: 978	Very cool stuff. I was able to see the syringe at the end but that is the joy of video, everyone's display is calibrated slightly differently. I would aggree with the comment above about a little more use of audio noise when the video is breaking up. Gives it more of an analog feel and might add to the story. __________________ Simple Thought Productions - Life @ 30,000 Words per second

February 23rd, 2009, 09:17 AM	#2
Lukas Siewior Major Player Join Date: Jan 2009 Location: Lyndhurst, NJ, USA Posts: 408	I like it. It's maybe a little too hi-def. I'm not sure if I'm clear. How about trying to add tv-interlacing effect to degrade the quality? And the last scene is a little too dark for me - but that might show differently on different display.

February 23rd, 2009, 11:01 PM	#3
Bryan Gilchrist Major Player Join Date: Aug 2007 Location: Florida Posts: 224	At around 35 seconds, he hits the remote to turn the camera off, but when it comes back on, it seems like the camera comes on and then he hits the button about second later. It should be simultaneous, IMO.

February 24th, 2009, 08:06 AM	#4
Nicholas Valentine Regular Crew Join Date: Jan 2006 Location: Northwestern/Central, PA Posts: 62	wow good eye. I missed that one. I've doing one more just like it so I'll make sure I don't make the same mistake twice. Thanks for watching everyone. I originally wanted to make the video crappier looking (more grain, etc.), but these are also going to be shown on the tv displays at the Best Buy and I want them to look nice on them to showcase my work since it's a way to advertise my services (there will be watermarks on the videos with my website).

February 24th, 2009, 08:53 PM	#5
Nicholas Valentine Regular Crew Join Date: Jan 2006 Location: Northwestern/Central, PA Posts: 62	I made the changes you guys suggested and it looks way better. Thanks. I should be uploading a new file (same link as above) in the next five minutes. Let me know what you think.

February 24th, 2009, 11:02 PM	#6
Bryan Gilchrist Major Player Join Date: Aug 2007 Location: Florida Posts: 224	Much better. A few small things... In the last scene, where the video starts to phase out, there should be a little "interference" sound each time. And the last scene seems a little too dark...you can't even see the item he holds up.