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Sony XDCAM PMW-F3 CineAlta
HD recording with a Super35 CMOS Sensor.

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Old November 18th, 2011, 08:21 AM   #1
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New F3 TV Spot

Here is a spot we just finished using the F3. I used the SxS card no S-Log. It was shot using Zeiss Compact Primes. The interview was shot at 1080 30p and the b-roll was all shot at 720 30/60p.

http://www.youtube.com/user/kmotionm.../0/kEc8xHsXDzM
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Old November 18th, 2011, 10:07 AM   #2
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Re: New F3 TV Spot

This is a second spot we also just finished for the Green Bay Packers. The green screen was shot using the SxS card at 1080 30p. I also used a Zeiss Compact Prime lens.

kmotionmedia's Channel - YouTube
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Old November 18th, 2011, 10:22 AM   #3
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Re: New F3 TV Spot

Those really look great.
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Old November 21st, 2011, 04:15 PM   #4
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Re: New F3 TV Spot

Thanks, the Packers spot was actually shot on blue screen since most of the products were green.
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Old November 21st, 2011, 04:41 PM   #5
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Re: New F3 TV Spot

Go Packers! Was the lack of 50mbs 4:2:2 a problem?
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Old November 21st, 2011, 04:50 PM   #6
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Re: New F3 TV Spot

I shot one with a local production company for Burt's Bees with the F3.

I hope to see the final cut of it soon. It should roll out national in US and Canada.
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Old November 22nd, 2011, 10:35 AM   #7
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Re: New F3 TV Spot

Shooting straight to the SxS was no problem at all, as you can see it keyed quite well. However since this shoot we have upgraded and now have S-Log. I have also picked up a BlackMagic Hyperdeck and a PIX240. So I may use one of those to record 10bit or uncompressed for our next green/blue screen shoot.
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