Canon develops new Hybrid IS technology

NEW CANON HYBRID IS WORLD’S FIRST IMAGE STABILIZER
TO COMPENSATE FOR TWO TYPES OF CAMERA SHAKE

LAKE SUCCESS, N.Y., July 22, 2009 – Canon U.S.A., Inc., a leader in digital imaging, announced today the development of Hybrid Image Stabilizer (IS), the world’s first* optical image stabilization technology that compensates for both angle camera shake and shift camera shake. The technology will be featured in interchangeable single lens reflex (SLR) camera lens planned for commercial release before the end of 2009.

Several different preventative methods and corrective procedures have been introduced to compensate for errors caused by camera shake, which occurs when a camera moves while its shutter is open and its image sensor is exposed to light.

Canon began researching methods to compensate for camera shake in the 1980s, and in 1995 launched the EF 75-300mm f/4-5.6 IS USM, the world’s first interchangeable SLR camera lens to feature a mechanism that compensates for optical camera shake. Since then, the company has continued to produce a variety of interchangeable lenses with image stabilization capabilities, and boasts a total of 21 such lenses in its current product lineup.

Canon’s newly developed Hybrid IS technology optimally compensates for angle and shift camera shake. Sudden changes in camera angle can significantly affect images taken during standard shooting, whereas shift-based shaking, which occurs when a camera moves parallel to the imaging scene, is more pronounced in macro photography and other close-range shooting.

The new Hybrid IS technology incorporates an angular velocity sensor that detects the extent of angle-based shaking and is found in all previous Canon optical image stabilizer mechanisms, as well as a new acceleration sensor that determines the amount of shift-based camera shake. Hybrid IS also employs a newly developed algorithm that synthesizes information from the two sensors to make optimal adjustments, thereby dramatically enhancing the effects of image stabilization during shooting, including macro shooting, which had proven difficult for conventional image stabilization technologies.

Canon is actively engaged in ongoing research and development of interchangeable SLR camera lenses incorporating Hybrid IS technology, and is aiming for the early commercialization and inclusion of the lenses in a wide range of products.

Canon Digital Learning Center
Online visitors and Web surfers are encouraged to browse the Canon Digital Learning Center and take advantage of the various educational resources that Canon has to offer for novices and advanced photographers alike. The Canon Digital Learning Center provides a schedule for a wide variety of Live Learning classes across the country with renowned photographers as well as online resources and tips. The site also features online tutorials for beginners and professionals to learn their way around a digital SLR camera and inkjet printer and unlock the full creative control of digital photography. To learn more about each program and register please visit: www.usa.canon.com/canonlivelearning

About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2008†, with global revenues of US $45 billion, is listed as number seven in the computer industry on Fortune Magazine’s World’s Most Admired Companies 2008 list, and is on the 2008 BusinessWeek list of “Top 100 Brands.” At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei – – “all people, regardless of race, religion or culture, harmoniously living and working together into the future” – – Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei.

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After completing my degree in Radio-Television-Film at the University of Texas, I managed a video production studio "back in the tape days" while waiting for the digital video revolution to arrive and for the internet to become mainstream. Things started to get interesting in November of 1997 when I launched The XL1 Watchdog, my first web site dedicated to digital video technology. In January of 2001, that site morphed into DV Info Net — the Digital Video Information Network. More than fifteen years later, the longevity of DV Info Net is exceeded now only by its popularity and reputation as one of the leading technology information resources in the broadcast and professional video markets.

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